Sunday, April 23, 2006

Email Signatures - Easy Free Advertising

Email Signatures - Easy Free Advertising
© Terri Seymour of www.seymourproducts.com

A big part of your business comes from your email
so it makes sense to advertise your products and/or
services with every email that you send out. You can
do this is by having a “sigtag” in your email. Outlook
and Outlook Express both allow you to set up your
sigtag so it is automatically added to each and every
email going out, including replies and forwards.

In Outlook, go to Tools up on top, and then Options.
Then click on the Mail Format tab up on top of the box.
Then click on Signatures. Outlook even allows you to
have different sigtags for different email addresses.
This way, you could have a certain sigtag for your
email groups and another one for your personal email
and so on. For Outlook Express, go to Tools and then
Options. Then you click the Signatures tab on top of
the box.

A few things you want to remember when composing your
sigtag:

1. Do not make it into a novel. You want to just use a
few lines to get your message across.

2. Try to capture email addresses for follow-up sales
and contacts. Your ezine makes for a good subject for
your sigtag.

3. Offer something free that people can click and get.
Make it as few clicks as possible. For example: a free
download or ebook.

Here are some examples of sigtags:

Sincerely,
Jane Doe

Free download will help increase sales
http://www.yoururl.com/downloadhere.pdf

Subscribe to our free ezine to help improve your biz
mailto:subscribe@mysite.com

------------

Thank you,
John Doe

John Doe is a marketing specialist who has written
many successful ebooks. Check out is latest ebook
here and sign up for a free gift.
http://www.signuphere.com

-------------

Warm regards,
John Smith

25% discount on all orders from this link. Click here
and get a free gift with your order and discount.
http://www.clickhere.com

---------------

Don’t pass up the chance to advertise and/or promote
your products and/or services with every email you
send! Change your sigtag periodically to feature your
current specials or sales or holiday events. I have
gotten many sales/subscribers/leads from my email
sigtag over the years!


*************
Find lots more tips, articles, and resources and a
chance to own your own non-MLM home business with
unlimited support at http://www.SeymourProducts.com
You can also start your own ebook store - huge selection
of ebooks/software only $1.00 each with resell rights.
http://www.seymourproducts.com/ebooks-resell

Simple Four-Step Process for Marketing Affiliate Programs

Simple Four-Step Process for Marketing Affiliate Programs
by Jude Wright

If you are trying to sell a product or service on the
Internet, then you are probably doing so through an
affiliate program. You signed up as an affiliate
(usually for free) and they gave you an affiliate ID
(user name or number). They may have even given you a
basic marketing package which includes text ads, banner
ads, and solo ads with a link to your affiliate sales
page. All you have to do is use these tools to get
traffic to your affiliate sales page.

Well that sounds pretty easy, doesn't it? This process
actually works too, except that your probability of
converting your traffic into sales is very, very, very
low. In other words, you may have to have thousands of
people to visit your affiliate sales page before you
ever see your first sell. Now those aren't very good
odds, are they?

Unfortunately, that is what most people do. They spend
a lot of time, effort, and money getting all of those
people to that affiliate sales page and then they
finally make a sale and earn a referral fee or
commission. But wait, it can get even worse. Let's say
that you made one sale and earned a $10 commission.
That's great, right? Well not really, because in the
terms and conditions of your affiliate program, you
don't actually get paid until you have accumulated at
least $20 of commissions. So get back to it and get
another sale and finally get paid. Good grief!

Don't quit! Internet marketing is a great way to make
extra money, but you have to know some of the secrets.
Here's one. "Don't advertise your affiliate program
directly." You must use a four step process.

Four Step Process

1. First, you must provide something of value. The
easiest valuable thing that you can give away is
information. An informative email course, special
report, or ebook are all great ways to give away
free information.

2. This step goes along with the initial step above.
Don't give away your free information until you get
an email address. You must capture the name and email
address of your prospective sale in order to be able
to implement the next step.

3. If the information that you are providing is good
and helps people, then you will earn some trust. If
someone gives you some information that saves you
time, money, or effort; then you are going to
closely read anything that they send you - as long
as the information is still valuable. This is why it
is so important that you get that name and email
address before you start giving away your
information. Now you can keep the information
flowing through an occasional email to your prospect.

4. Finally, if you have been providing valuable
information and earning trust from people, it is much
more likely that they will buy something that you
recommend. This is especially true if you can
convince them that what you are recommending will
help them and that it is worth their money. The
easiest way to do this is to recommend something that
you have actually purchased and use yourself. Just
tell them how it helped you and why you think that
it was worth what you paid for it!

----------
Too much to do? Not enough time? Reduce stress and
maximize your efficiency. Go to
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report.

Saturday, April 08, 2006

The Basics of Internet Marketing Promotion

The Basics of Internet Marketing Promotion
By: Scott Oliver

Thousands of business and web enthusiasts are taking
the big risk and joining the exciting world of internet
marketing. While seemingly overwhelming at first,
internet marketing and promotion can actually be
classified into three simple categories: market research,
search engines, and e-zine advertising. Those interested
in the internet marketing field should first familiarize
themselves with the very basics of what makes this fast
growing business venture tick.

Determining how much money to invest in your overall
internet marketing campaign, and deciding the people and
places which to target the main product, are defined as
market research. This research is the most basic section
of the internet marketing focus. Investing the correct
sum of money to the right groups is essential in market
research, and internet marketing in general. Proper
research will eventually conclude the outcome of your
entire business campaign.

Search engines have been a popular form of advertising,
both past and present, in the internet marketing
community. Search engines are divided into two sections:
search engines and directories, and pay per click
engines. While the most favored and effective form of
internet marketing promotion, this category is also the
most expensive. Excellent search engine marketing and
placement can quite time consuming as well, and it is
best if submission is left to an experienced
professional.

Another extremely effective, yet inexpensive form of
internet marketing promotion is e-zine advertising.
Using the information gathered from your market
research, you should be well aware of what your target
audience desires. Find out what kinds of online
publication or newsletters your internet marketing
targets are interested in, and purchase advertising
from these sources. Ads generally are available in
three basic types: solo ads, top-line ads, and
classified ads. Solo ads are the best ads because they
are sent to the entire publication list. These ads are
also beneficial for internet marketing promotion
because they contain only your ad. However, solo ads
are the most expensive. While classified ads may be a
low-cost alternative, they will not be much help in
your plight for internet marketing success. These tiny
ads are placed at the end of the newsletter, and are
usually overlooked by the majority of readers.


Scott has his own website to help you find the best
home based business ideas and opportunities so you
can work at home at: www.Pennies4You.com